Gathering, Use and Disclosure of Non-Personally and Personally Identifying Information
We collect both Non-Personally Identifying Information and Personally Identifying Information from you. "Non-Personally Identifying Information" is information that, without the aid of additional information, cannot be directly associated with a specific person or entity. “Personally Identifying Information,” by contrast, is information such as a name or email address that, without more, can be directly associated with a specific person or entity.
Gathering Non-Personally Identifying Information
Like most site operators, we gather Non-Personally Identifying Information from you of the sort that web browsers, depending on their settings, may make available. That information includes your Internet Protocol ("IP") address, operating system and browser type, the date and time you visited the Site, and the locations of the web pages you view right before arriving at, while navigating and immediately after leaving this Site.
A "Web Cookie" is a string of information that a site stores on a computer, and your browser provides to this Site each time you submit a query to the site. We use Web Cookies to track the pages that you visit during each Site session, both to help us improve your experience and to help us understand how this Site is being used. We do not link the information we store in cookies to any personally identifiable information you submit while on our site.
We employ a software technology called clear gifs (a.k.a. Web Beacons/Web Bugs) for the following purposes only: identifying Site performance needs; ensuring compatibility with technology used by Site visitors; and to generally add and improve the Site. Clear gifs are tiny graphics with a unique identifier, similar in function to cookies, and are used to track the online movements of Web users. In contrast to cookies, which are stored on a user’s computer hard drive, clear gifs are embedded invisibly on Web pages and are about the size of the period at the end of this sentence. We do not tie the information gathered by clear gifs to our customers’ Personally Identifying Information.
Use of Non-Personally Identifying Information
We analyze Non-Personally Identifying Information gathered from users of this Site to help us better understand how this Site is being used. By identifying patterns and trends in usage, we are able to better design this Site to improve your experiences, both in terms of content and ease of use.
Disclosure of Non-Personally Identifying Information
From time to time, we may also release the Non-Personally Identifying Information gathered from Site users in the aggregate, such as by publishing a report on trends in the usage of this Site.
Collection, Use and Disclosure of Personally Identifying Information
We will only collect Personally Identifying Information that you knowingly submit to us such as in the Contact Us section of the Site. We will not disclose Personally Identifying Information to third parties except as may be required by law
The security of your Personally Identifying Information is important to us. We follow generally accepted industry standards to protect the personally identifiable information submitted to us, both during transmission and once we receive it. No method of transmission over the Internet, or method of electronic storage, is 100% secure, however. Therefore, while we strive to use commercially acceptable means to protect your Personally Identifying Information, we cannot guarantee its absolute security. If you have any questions about security on our Web site, you can email us at
If we decide to change our privacy practices, we will post those changes to this privacy statement, the home page, and other places we deem appropriate so that you are aware of what information we collect, how we use it, and under what circumstances, if any, we disclose it. We reserve the right to modify this privacy statement at any time, so please review it frequently. If we change how we use your Personally Identifying Information, we will notify you here, by email, or by means of a notice on our home page.
This policy is effective as of 4/1/2011 and was last updated on 4/1/2011